MIIMETIQ users are the new leading companies of DIGITAL & DATA ECONOMY. Companies who know that data ownership and control is in itself a very strong competitive advantage and difficult to copy. Those who chose “data & platform ownership” instead of “data & platform usership”. Because even though we are all moving toward the “economy of subscription”, in business world there are things that define our strategy, our advantage and our market leadership. And those things are too precious to let others have them under their control.